Automate Lead Assignment with Intelligent
Round-Robin & Rule-Based Routing
Eliminate manual assignment delays and sales rep disputes. Smattio automatically distributes incoming buyer inquiries across your sales team in seconds based on availability, project expertise, and workload.
Manual Assignment Cripples First-Response Velocity
When high-value property inquiries sit waiting for a manager to assign them, customer interest drops rapidly.
Hours Wasted in Manual WhatsApp Distribution
Managers spend their mornings forwarding incoming leads over WhatsApp groups. Agents cherry-pick hot inquiries while routine leads go ignored for hours, reducing contact rates by over 50%.
Smattio evaluates assignment rules in sub-seconds upon lead arrival, instantly pushing notifications to the assigned closer's dashboard without manual intervention.
Assigning Leads to Absent or Overloaded Agents
Without real-time attendance awareness, leads are assigned to reps on leave, on client visits, or managing 50 pending calls, causing inquiries to sit idle all day.
Route leads only to checked-in, available reps, balancing caseloads across the entire floor to prevent burnout and neglected buyers.
Supported Assignment Rules in Smattio
Configure flexible distribution rules matching your agency's team structure and developer mandates.
Round-Robin Rotation
Cycles through eligible team members in strict rotational sequence, guaranteeing equal lead volume and fair earnings opportunity across your closers.
Least-Loaded Routing
Evaluates the active lead count of each candidate and assigns the new enquiry to the agent with the lowest active caseload for faster response.
Project & Source Filters
Route leads by specific residential project, portal source (e.g. 99acres vs Meta Ads), or campaign tag directly to specialized project teams.
Shift Time Slots
Define morning, afternoon, and evening shift windows. Inquiries arriving outside office hours are held or assigned to dedicated on-call tele-callers.
Maximize Floor Productivity & Transparency
Eliminate internal disputes and accelerate your team's closing speed.
Under 60s Lead Assignment
Fresh property inquiries are distributed and notified to sales reps almost instantaneously upon webhook reception.
Zero Rep Favoritism
Automated rules eliminate claims of manual bias, creating an objective, high-trust sales environment across the floor.
Complete Assignment Logs
Every lead assignment and reassignment is permanently logged with timestamps, strategy used, and assigned actor for audit.