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Ecosystem & Connectivity

Connect Property Portals, Meta Lead Ads &
WhatsApp into One CRM

Ingest inquiries in real time from India's primary property advertising portals and communications channels. Eliminate manual CSV imports and deliver fresh leads directly to your sales reps' dashboards within seconds.

Direct Meta / Facebook Lead Ads Webhook Official WhatsApp Business Cloud API Open API for 99acres, Magicbricks & Websites
The Problem

Why Multi-Channel Real Estate Campaigns Lose Momentum

Scattered portal accounts, siloed ad campaigns, and manual CSV handling create expensive delays and untracked buyer inquiries.

The Problem

Siloed Portals & Manual CSV Exports

Ad spending across 99acres, Magicbricks, and Meta Ads generates inquiries into different dashboards. Sales managers spend hours exporting CSV files instead of immediately dialing high-intent buyers.

Instant Webhook Ingestion

Smattio captures buyer inquiries the exact millisecond they submit a form, automatically creating verified lead profiles in your CRM.

The Problem

Blind ROI & Broken Campaign Attribution

Without central integration, developers cannot attribute booked units back to specific portal listings or ad creatives, leading to wasted marketing budgets on non-performing channels.

Unified Channel Tracking

Track every lead's source, campaign, ad set, and portal origin from first click to unit registration and final commission payout.

Integration Categories

Transparent Integration Architecture

Smattio provides native live integrations alongside flexible Open API webhook endpoints for property portals and third-party tools.

Live Direct Sync

Meta / Facebook Lead Ads

Direct Meta Graph API webhook subscription. Connect your Facebook Page and Lead Gen forms to capture property leads in sub-seconds with full campaign tracking.

• Native Cloud Webhook Active
Live Direct Sync

WhatsApp Business Cloud API

Connect your official Meta WhatsApp Business Account (WABA). Dispatch approved property brochure templates and automatic welcome alerts directly from the CRM.

• Official Meta Cloud API Active
Open API Webhook

99acres Portal Ingestion

Configure your 99acres developer lead delivery settings to post buyer inquiries directly to your Smattio Open API endpoint with encrypted secret validation.

• Webhook Secret Ingestion
Open API Webhook

Magicbricks Portal Ingestion

Receive buyer and tenant contact details from Magicbricks campaign leads automatically, tagging project and inquiry source seamlessly.

• Webhook Secret Ingestion
Open API Webhook

Housing.com Ingestion

Forward verified buyer inquiries from Housing.com ad campaigns straight into Smattio's automated round-robin distribution queue.

• Webhook Secret Ingestion
Telephony Gateway

Twilio SMS & Telephony

Configurable Twilio credentials for transactional SMS confirmations, automated notifications, and outbound dialer dispatch.

• Configurable in Tenant Settings
Developer Friendly

How Smattio's Open API Ingestion Works

Connect any website form, landing page builder, or custom portal integration using our standardized JSON payload format.

POST /api/webhooks/open-api Encrypted Webhook Secret Authentication
{
  "secret": "TENANT_WEBHOOK_SECRET",
  "name": "Rajesh Sharma",
  "phone": "+919876543210",
  "email": "rajesh@example.com",
  "source": "99acres",
  "message": "Interested in 3BHK Sector 62 project"
}
Smattio securely validates the tenant webhook secret, detects duplicate phone numbers, creates the lead record, and immediately fires your active lead distribution rules.
Real Estate Benefits

Measurable Impact on Advertising Efficiency

Connecting your marketing stack directly to Smattio eliminates lag and maximizes return on ad spend.

Zero Data Entry Overhead

Automated ingestion eliminates hours of manual data entry and CSV uploads, ensuring your team focuses 100% on closing site visits.

Sub-Second Lead Delivery

Inquiries from Facebook and portal campaigns land on sales agents' mobile screens within seconds, triggering immediate buyer outreach.

Accurate Marketing Attribution

Evaluate cost per qualified lead and cost per site visit across all portals and campaigns with complete source transparency.

Questions & Answers

Frequently Asked Questions About Integrations

Less than 5 minutes. You enter your Meta App verification credentials in the Smattio tenant admin portal and subscribe your Facebook Page webhook. All future lead form submissions route into Smattio instantly.
Yes. Using our Open API Webhook endpoint, any form plugin (Elementor Forms, WPForms, Contact Form 7) or webhook automation tool (Zapier, Make) can post leads straight to Smattio.
Yes. All integration configurations, webhook tokens, and third-party API credentials are encrypted at rest using Laravel's cryptographic architecture, guaranteeing tenant isolation.

Unify All Your Property Lead Channels Today

Connect 99acres, Magicbricks, Meta Ads, and WhatsApp Cloud into one centralized real estate CRM.

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